3 myths that explain why innovation fails

Businesses are terrible at innovating. Sure, recruiters promise innovative jobs, companies claim to sell innovative merchandise, and shareholders rave about innovation. But most of these promises are hollow. (And deep down, we all know it.) That spells trouble for anyone competing in a well-established market space. You can’t be a little bit different or a little … Read More

Read Full Article Here: 
www.atlassian.com